June 15, 1999 (Orange County, CA) -- Digital Media Online, a leading developer of web-based vertical communities for the digital media market, today announced the appointment of another industry expert to its marketing and sales team.

Pamela Potts joins as National Sales Director, bringing extensive experience in the digital media space. Pamela's career extends over 10 years in marketing and sales expertise with positions representing the broadcast & post production market as West Coast Sales Manager for Post Magazine, Regional Sales Manager for PC Graphics & Video and Digital Studio Magazines, Sales & Marketing Manager of Variety's Interactive CD-ROM - Compact Variety, Account Executive for Film & Video Magazine, and the Regional Manager for Machine Design (CAD/CAM market). She will be responsible for advertising sales at Digital Producer Magazine (www.digitalproducer.com), and will help implement the sales programs for the many communities currently under development.

"We are very fortunate to have such a respected industry professional join our company," commented Michael J. Skerly, CFO and VP Marketing & Sales for Digital Media Online. "Pamela's history of success and expertise would offer her opportunities at any traditional publishing company looking to maintain or establish a position in the digital media market. Her decision to join a web-based company is a real indicator of the overall changes taking place in the publishing industry."

Digital Media Online will launch in 1999 more than 40 communities organized by vertical market segments. These include streaming media, digital video, animation, effects, desktop publishing, imaging and design, digital audio, CAD, workstations, broadcast and post production, game development and consumer electronics, plus 16 specialized application channels designed for professional users. Each channel offers up-to-the-minute editorial content, and is updated at least once each business day.

DigitalMediaNet.com resources include breaking industry and technology news, new product releases, original tutorials and techniques, white papers written by industry experts in the vender community, interactive buyers guides, classified, job and resume listings and extensive examples of digital art, animations and video. Digital Media Online Headquartered in Orange County, CA.

Digital Media Online is the leading developer of Web-based vertical communities, encompassing a wide range of channels designed specifically for the digital media marketplace. Contact: Lou Wallace, Digital Media Online, 3 Imperial Promenade, Suite 440, Santa Ana, CA 92707. Phone: (714) 424-6100; fax: (714) 424-6101. Web Site: http://www.digitalmedianet.com.