July 24, 2000 (Orange County, CA) -- Digital Media Online (http://www.digitalmedianet.com/), the world's leading developer of B2B vertical online communities for the digital media market, is pleased to announce the launch of DMNTV.com, the Internet broadcasting channel for digital media professionals.

The DMNTV.com site features a daily newscast covering digital media industry headline news, along with video updates from key industry tradeshows, product demos, and interviews with top industry executives. DMNTV.com utilizes the SGI Media Server for Broadband with Kasenna MediaBase that allows visitors to view QuickTime videos, in addition to MPEG-1, MPEG-2, RealVideo and RealAudio content, streamed over the Internet at bit rates from 28.8Kb/sec to 15Mb/sec to multiple client platforms.

"With the launch of the DMNTV.com, we are able to utilize the latest broadband technologies to provide digital media professionals with up-to-date news and information in an on-demand streaming video format," said Lou Wallace, CEO of Digital Media Online. "Our strategic alliance with SGI will allow us to deliver those streams with the quality and reliability our viewers demand."

"We're excited that DMNTV.com is 'streamed by SGI,'" said Greg Estes, Vice President and General Manager, Telecommunications and Media Group, SGI. "Viewers will be able to experience first-hand our rich-media streaming capabilities benefiting from our Media Commerce solutions."

In addition to an on-site studio, DMNTV.com attends industry trade shows, like NAB, SIGGRAPH, A/E/C SYSTEMS and IBC, with roving video crews to capture the latest news from the show floor. Video is then brought back to the studio and edited before being made available to the DigitalMediaNet.com community members. DMNTV broadcasts an original news show every business day, plus offers hours of product demos and interviews with industry leaders.

About Digital Media Online (http://www.digitalmedianet.com)
Digital Media Online is the leading developer of B2B vertical online communities in the digital media marketplace. With more than 35 community channels, DigitalMediaNet.com serves distinct market segments including streaming media, digital video, animation, special effects, desktop publishing, imaging and design, digital audio, CAD, workstations, game development, film, broadcast and post production. Each of the channels is updated with current industry news each business day. The DigitalMediaNet.com community resources include breaking technology and product news, techniques, white papers, research, interactive product guides, classified, job and resume listings and extensive examples of digital art, animations and video.

About SGI (http://www.sgi.com)
SGI provides a broad range of broadband Internet high-performance computing and advanced graphics solutions that enable customers to understand and conquer their toughest computing problems. SGI's broadband and Internet solutions enable customers to expand their business in Media Commerce(--transacting content over networks. Headquartered in Mountain View, Calif., with offices worldwide, the company is located on the Web at www.sgi.com

SGI, SGI Media Server and Media Commerce are trademarks of Silicon Graphics, Inc. All other trademarks mentioned herein are the property of their respective owners.

CONTACT:

Kelly Haggard
Marketing Promotions Manager
714-384-3058
khaggard@digitalmedianet.com
www.digitalmedianet.com