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March 22, 2000 (Santa
Ana, CA) -- Digital Media Online, http://www.digitalmedianet.com,
the leading developer of web-based vertical communities for the digital
media market, has announced a strategic partnership with SCRI International,
to sell, promote and create worldwide market research covering broadcast,
professional video, imaging and audio sectors, worldwide.
"Digital Media Online continues to add elements to the communities
that our members need to get their jobs done. Staying on top of the latest
research and market information from a well-respected source like SCRI
is essential to digital media professionals," said Michael J. Skerly,
President of Digital Media Online. "We will also be creating dedicated
sections within appropriate channels for SCRI to provide weekly updates
on relevant research news."
The agreement allows Digital Media Online to represent and sell SCRI research
products through the DigitalMediaNet.com Internet sites and within Integrated
Marketing Programs represented by their sales department. SCRI will also
build a co-branded research product line with Digital Media Online that
will expand into additional markets in the digital media industry, such
as animation, desktop publishing, digital video, CAD, and imaging and
design. M2 Research, currently featured on the DigitalMediaNet.com site,
will also be involved in co-branded research projects.
"We are excited about the new relationship with Digital Media Online.
With their extensive coverage of the digital media market as well as their
new licensing agreement with PRIMEDIA's Intertec Publishing Entertainment
Group, Digital Media Online provides an excellent base of respondents
for the SCRI Industry Surveys as well as for new co branded research,
" said Des Chaskelson, SCRI's Research Director.
Digital Media Online, http://www.digitalmedianet.com,
is the leading developer of B2B vertical online communities for the digital
media industry. DigitalMediaNet.com communities are organized into distinct
vertical market segments, including streaming media, digital video, animation,
special effects, desktop publishing, imaging and design, digital audio,
CAD, workstations, broadcast and post production, and game development.
Each channel offers up-to-the-minute editorial content and is updated
at least once each business day.
DMO's recent partnership with Primedia allows DMO to license the content
from seven industry-leading entertainment technology publications including
Millimeter, Mix, Video Systems, Broadcast Engineering,
World Broadcast News, BE Radio, and Sound and Video Contractor.
DigitalMediaNet.com resources include breaking technology and product
news, techniques, white papers, research, interactive product guides,
classified, job and resume listings and extensive examples of digital
art, animations and video.
SCRI International, http://www.scri.com,
founded in 1984, has become the premiere source of market research on
broadcast and professional video/audio sectors, worldwide. SCRI provides
both multi-client and custom market research to equipment manufacturers,
trade magazines, associations, investment firms and other industry analysts
including the U.S. Department of Commerce. Current reports include: HDTV
Marketplace Trends; HDTV Marketplace Product s; Broadcast & Pro Video
Trends; Broadcast and pro Video Manufacturers Awareness and Ratings; Broadcast
& Pro Video Product & Brand Share Reports.
SCRI's website (www.scri.com) provides a wide range of resources including:
daily technology headlines and reports; weekly email industry newsletter
(free); weekly online Insider Reports; DTV Tech Notes, monthly online
and email newsletter; industry press releases; special trade show coverage
(e.g. NAB2000), online bulletin board, and an extensive industry links
section.
Contact Info:
Kelly Haggard, Marketing Promotions Manager
714-384-3058
khaggard@digitalmedianet.com
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